Inspired by 1930s and 40s art and fashion photography and silent cinema of 1920s, Mavu embodies a critical reflection on the fashion film, a genre that has increasingly gained mass attention as a contemporary communication tool. Commissioned for an exhibition on fashion film in Paris in January 2010, Griffin used this opportunity to propose a visually and technically unrestricted approach that departs from the norms of the genre. Primarily a silent film, the images succeed each other, as the recurring slow-motions and elegant indulgence of mundane and overdramatized instances result in an intentional rejection of the widespread use of fast-paced editing to music.
However, for a brief moment in the middle of the film, the melancholic and suggestive solo composition performed by world-renowned pianist ROSEY CHAN inhabits the unconventional silence providing a momentary reunification between sound and image. With Mavu Griffin began a series of collaborations with stylist Lauren Duncan and make-up artist Sharon Gault, creating a synergy that enhanced his imaginative vision.
Director and Producer Griffin
Starring Tianna Peters
Executive Producer Naoko Tokage
Stylist Laura Duncan
Make Up Sharon Gault
Editor Aaron Morris
Original Music Rosey Chan
Production Designer Emily Andelin Hughes
Casting Camilla Arthur Casting
Titles Masha Nova
Costumes Provided by Boudicca and Doris Raymond at The Way We Wore
Special Thanks Benjamin Seroussi
SCHEDULED FOR RELEASE IN OCTOBER 2014